Latest publications:
The Quest for Confidence: Sports Leadership Training and Its Impact on Individuals

This is a study investigating the impact sport-for-development courses have on individuals. Qualitative methods are used to investigate how the experience of sports leadership training is understood from participants’ viewpoint.

Article: Print

$US10.00

Article: Electronic

$US5.00
How Event Significance, Pent-up Demand, Playoff Oversaturation, and Series-Clinching Euphoria Can Impact Secondary Market Behavior in Major League Baseball’s Postseason

This paper explores secondary pricing behavior in the postseason baseball market, a niche previously unexplored. Findings suggest event significance, pent-up demand, and consumer fatigue from oversaturation impact secondary markups.

Article: Print

$US10.00

Article: Electronic

$US5.00
Journal of Sports Management and Commercialization , Volume 6, Issue 1, March 2015

Issue: Electronic

$US25.00

Issue: Print [Authors Only]

$US75.00

Issue: Print

$US100.00
Ambush Marketing in Sports

For companies, ambush marketing aims at benefiting from the success of sponsorship without entering into an official sponsor's commitment.

Article: Print

$US10.00

Published online: December 5, 2014

$US5.00
Text Analysis of Media Reports on the 2012 London Olympics

This study compared the selected news on the 2012 London Olympic Games (LOG) from two publications in the UK and US with a content analysis.

Article: Print

$US10.00

Published online: December 5, 2014

$US5.00
Journal of Sports Management and Commercialization , Volume 5, Issue 1, December 2014

Issue: Electronic

$US25.00

Issue: Print

$US100.00